FOR THE PEOPLe. By the people
We exist for the people we serve.
Nestled in the heart of the St. Croix Valley, The Populace is a curated collective of elite salon, wellness, medspa, and beauty professionals. A home bringing together exceptionally talented, skilled, and passionate professionals who truly care about delivering outstanding services. Here, luxury is personal, excellence is standard, and every visit is designed to leave you feeling your absolute best.
Rooted in connection
Between talented independent professionals and the clients they serve. We have come together because we are passionate about our craft and dedicated to your experience. We’ve created a space where clients enjoy exceptional beauty, wellness, and personal services, and where providers have the freedom and support to grow their businesses with pride. Here, individuality is celebrated, community is nurtured, and every interaction is elevated. Whether you’re here to create or to be cared for, The Populace is where people come together to thrive.
who we serve
St. Croix Valley & beyond…
Salon
Haircuts
Styling
Extensions
Expert Color
Medspa & Medical Aesthetics
Botox
Fillers
SkinPen
Microneedling
Facials
Wellness & IV Hydration
Customized IV Therapies
Injections
Beauty & Makeup Artistry
Personal Styling for Everyday Confidence
Special Occasions
Parties & Weddings
Celebrate in Style with Our Expert Team
Boutique Shop
Curated haircare
Skincare
Vitamins
Wellness Products
At The Populace, we proudly serve clients from the St. Croix Valley and surrounding communities who value personalized, high-quality salon, wellness, and medspa services—all conveniently gathered under one roof. Whether you’re a busy professional, a family focused on self-care, or someone seeking to enhance your natural beauty, we offer tailored experiences designed to meet your unique needs with excellence and genuine care.
Our talented collective brings a broad range of expertise, delivering exceptional services—from precision haircuts, vibrant color artistry, and creative styling, to advanced skincare, rejuvenating medspa treatments, and wellness therapies and dont forget about the kids! Explore what we offer:
The Collective Purpose
Everything we do is rooted in connection—between talented independent professionals and the clients they serve. We have come together because we are passionate about our craft and dedicated to your experience. We’ve created a space where clients enjoy exceptional beauty, wellness, and personal services, and where providers have the freedom and support to grow their businesses with pride. Here, individuality is celebrated, community is nurtured, and every interaction is elevated. Whether you’re here to create or to be cared for, The Populace is where people come together to thrive.
Contact Us
Questions about our services? Need assistance booking? Looking to lease space at The Populace? Reach out today.